Casa Batlló has successfully completed the development and implementation of the INDOOR TECHNOLOGIES BATLLÓ project, a pioneering initiative that enhances the visitor experience and the smart management of the museum space.
This project has enabled the deployment of an advanced indoor localization and navigation system based on Beacon technology, which provides:
• Accurate visitor orientation throughout the route.
• A mobile app that offers enriched content adapted to each person’s exact location.
• A data management hub to monitor flows, optimize operations, and design more personalized cultural experiences.
Thanks to this system, Casa Batlló is moving towards a digital ecosystem that combines technological innovation and cultural heritage, opening the door to new layers of personalization and accessibility in the cultural experience.
Funding
The INDOOR TECHNOLOGIES BATLLÓ project, with file number DUM-030000-2023-249, received funding for “Last Mile” digitalization projects in companies of the tourism sector under the second call, financed by the Ministry of Industry and Tourism and by the European Union – Next Generation EU – within the framework of the Recovery, Transformation and Resilience Plan.
